Bluenergy are official sponsors of Udinese football team. We were asked to create an online “scratch and win” game where every week two pairs of tickets to see them play could be won.

Taking the creative campaign for print as our base we designed and built the game on Word Press. The system randomly selects the winners each week from those registered on the site, and respects all Italian and EU laws regarding privacy. For the company, an Excel could be exported with all of the new leads registered.

Taking the creative campaign for print as our base we designed and built the game on Word Press. The system randomly selects the winners each week from those registered on the site, and respects all Italian and EU laws regarding privacy. For the company, an Excel could be exported with all of the new leads registered.

A huge hit with football fans the competition was highly successful with plans to repeat the competition in the near future.